5 rue Daunou
75002 Paris

100 allée des Frênes
69760 Limonest

17 avenue de la Créativité
59650 Villeneuve d’Ascq

La Vie Claire

BtoC Loyalty Programm

Loyalty program

The client’s challenge

To create a sense of community around the bio products that goes beyond the brand itself.

The proposed solution

A relationship program leveraging customer knowledge and creating a seamless shopping experience across the brand’s physical and digital platforms.

The highlights

Deployed across 275 stores in less than 6 months

The work done on the customer knowledge and customization of the program offers us considerable opportunities, allowing us to deliver a fluid experience, while engaging our customers on each point of contact !
Bénédicte Canard
CRM & Digital Manager - La Vie Claire
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